Jakub Roh
Strategy and brand direction12 years of experience in marketing and brands. Leads the brief. Personally reviews and refines every final deliverable, from words to the edit.
GIVE PEOPLE A REASON TO
CHOOSE YOU
One purposeDifferent formats.The same character.
We create brands, websites, ads and videos that help people understand an offer and decide. The aim is better enquiries and more sales. Our AI team speeds up production; Jakub Roh personally holds the direction and finishes the work.
From the first interest
to enquiry and purchase.
One story.
A clear reason to buy.
From the first advert to a page with a specific offer. Each format helps people understand the value and take the next step.
Fictional brand · JROH design study
An interior with room for work and life. One room, considered materials, three specific arguments.
Show the value. Make the decision easier.
A fold-down bureau shows the transition between study and living room. Oak, green and terracotta recur throughout the study. ‘Harmony’ is more than a pleasant word: the customer sees what the product solves and why they might want it.
A vector illustration, not a photograph of completed work or a production drawing. KOUT is a fictional project, not a client reference or evidence of sales results.
Open the KOUT example landing page
What should marketing
change?
Better enquiries, more orders, a clearer offer? We choose the formats to suit the goal. A single video is enough if that is what makes sense.
Brand and message
Clarify why people should choose you.
We find the main argument and translate it into copy and a visual language. We do not redo a functioning brand simply because a new website or video is being made.
From refining the offer and auditing the brand to a defined piece of identity work. Jakub leads the decisions and finishes the final applications.
More about brandingWebsites and landing pages
From visit to enquiry.
What you offer, who it helps and why people should choose you. The same brief informs the copy, design and a clear next step towards an enquiry or purchase.
From a single campaign page to a small business website. Jakub refines the final version; we check it on mobile, test the controls and verify the agreed contact route.
More about websitesAdvertising visuals and content
A better reason to click and buy.
Concepts, copy and formats for your channels. The versions test a different reason to buy or way of explaining the offer, rather than just a different colour. The results can then show which argument works better.
A single concept, a campaign set or a regular batch. Jakub refines the copy and visuals. Production does not automatically include ad management or publication.
More about contentVideo and motion graphics
Your brand in motion.
A short advert, product video or motion graphics for a campaign. From the main idea and script to visuals, captions and agreed formats.
Your genuine source material comes first. Jakub refines the argument, pace and fit with the brand. A standalone video does not require buying a whole package.
More about videoBespoke music
Sound for a specific story.
A soundtrack for a particular advert, project or series. Its character and rhythm develop alongside the visuals and copy, rather than when looking for the first available track.
Musical direction, working versions and refinement for the edit. We clarify usage and rights in advance; a digital advert and an exclusive sonic logo involve different briefs.
More about musicAI produces.
A person holds the direction
Production speed is a means, not the goal. From the brief onwards, we consider who we want to reach, which decision we want to make easier and how to tell whether the marketing helps the business. Jakub holds the argument, tone and final work together.
2B + AI specialists
Coordination and creative production2B connects the brief, research and the work of specialists in copy, design, websites and media. Openly an AI team. No fictional human employees.
- Understand
The offer, audience and business goal.
- Approve the direction
What the customer should understand and do next.
- Produce and finish
AI production. Jakub's final adjustments.
- Hand over
Usable deliverables and a plan for what to monitor.
As a one-off.
Or work together regularly.
Does a new offer need a campaign? Does ongoing marketing need better creative work? Two ways to work together, one business goal. You can also commission individual services separately.
Campaign
launch
Have a new service, product or seasonal offer? We bring the main argument, page and media together in one commission.
- Brief and communication direction
- Landing page with copy
- Advertising concepts and a short advert
- Musical direction and follow-up copy
- Revisions, measurement plan and handover
Regular
creative production
Your marketing is already running. Your brand has a direction. You need more good creative work for the person handling distribution.
- Further messages built on an established foundation
- New concepts for your channels
- A short video and accompanying copy
- A clearly defined batch and revisions
- Results to inform the next brief
We agree the scope and price to suit the brief. The media budget, ad management and filming are not automatically included in creative production.
What should your marketing
achieve?
More relevant enquiries, more orders or a clearer offer? Tell us what you sell and what needs to change. We can start with a single video.