For a new service, product or seasonal opportunity. We clarify who you want to reach and which enquiries or sales the campaign should support. Then we turn the main argument into a page, ads and a video that all lead to the same next step.
KOUT · a fictional brand and design study by JROH. It is not a client reference or evidence of commercial results.
Visual argument for a fictional offer · not a photograph of completed work
Why this approach?
The design study connects the brand, visual argument, advertising concept and V2 working edit with M01 music. This is not a complete, finished campaign launch: an uninterrupted review of the mix and Jakub's final adjustments are still pending.
A vector illustration, not a photograph of completed work or a production drawing. No invented results and no claim of client approval.
1 landing page with up to 6 sections, including copy
3 advertising concepts, each in 2 formats
1 advert of 15–25 seconds in 2 formats
Musical direction: 2 working versions and 1 selected recording
1 follow-up piece of copy
2 subsequent consolidated rounds of revisions
Measurement plan and handover
How we bring it together
Offer and direction → concept approval → production of the complete set → Jakub's final adjustments and review → handover.
We work with one offer, one audience and one language. The main argument must be recognisable on the page, in the ad and in the video.
What we handle separately
The media budget and campaign management, a new rebrand, photography or filming, and complex integrations are outside this scope. We confirm the price and timing based on the specific brief and our capacity.
Only need one deliverable?
You do not have to commission the full launch. If all you need is an advert, it gets its own brief and the same care in finishing.